nets, webs, lines; feeds, screens, apples.

Jan 8

Written By Katie Fridge

The net. The web. On-line.
These are things designed to trap prey, keep them immobile for the kill.

The feed. The screen. A partially bitten apple.
Farm implements to keep beasts of burden docile and satiated, ready for the abattoir.

The nomenclature of digital life uncannily cemented itself around us. As if conspiring against its users, words appeared to describe our device’s and platform’s functions and qualities that corral and cajole us through the simple tool of language, the first truly invisible technology.

But mark this: there’s no conspiracy of elites laughing about their linguistic witticisms embedded in our devices.
There was no conscious decision made by bad actors to create the system we’re suffering in today.

This is simply the nature of the technology we serve: to trap and keep us domesticated.

Language most often follows form. The form is the medium within which content lies.
And as it’s ever important to remember in this conversation, the medium is the message…

Katie Fridge

Hi there,

I’m Katie!

I’m your website designer! I have a bachelors degree from Liberal Arts College, ACU. I majored in Management and Marketing and competed to win awards with businesses I started in college.

My designs focus on UX, YOUR audience, their experience and how they interact with your site. My design philosophies are simple and clear creating the best experience that turn visitors into repeat customers.

I choose to be an entrepreneur because I don’t like the way the world operates. We get thrown so many marketing strategies created to steal our attention and manipulate us into something we didn’t ask for. The lines can be gray in this field. My #1 goal is to be as ethical with my design as I am with you. I want my clients to be treated like the beautiful valuable human they are.

When you work with me you will get a business expert and an intuitive designer. I will help you make your vision come alive and help you make the best choices for your business.

Ready to take your business to the next level?

Let’s go.

Katiefridge.com

https://www.katiefridge.com

nets, webs, lines; feeds, screens, apples.

The net. The web. On-line.These are things designed to trap prey, keep them immobile for the kill.

The feed. The screen. A partially bitten apple.Farm implements to keep beasts of burden docile and satiated, ready for the abattoir.

The nomenclature of digital life uncannily cemented itself around us. As if conspiring against its users, words appeared to describe our device’s and platform’s functions and qualities that corral and cajole us through the simple tool of language, the first truly invisible technology.

But mark this: there’s no conspiracy of elites laughing about their linguistic witticisms embedded in our devices. There was no conscious decision made by bad actors to create the system we’re suffering in today.

This is simply the nature of the technology we serve: to trap and keep us domesticated.

Language most often follows form. The form is the medium within which content lies.And as it’s ever important to remember in this conversation, the medium is the message…

how I read

Ben Fridge

The net. The web. On-line.
These are things designed to trap prey, keep them immobile for the kill.

The feed. The screen. A partially bitten apple.
Farm implements to keep beasts of burden docile and satiated, ready for the abattoir.

But mark this: there’s no conspiracy of elites laughing about their linguistic witticisms embedded in our devices.
There was no conscious decision made by bad actors to create the system we’re suffering in today.

Language most often follows form. The form is the medium within which content lies.
And as it’s ever important to remember in this conversation, the medium is the message…